Driving Revenue | Building Relations

THROUGH CX TRANSFORMATION & INCREASED BRAND LOYALTY

June 2025

DUBAI , UAE​

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EVENT OVERVIEW
A strong customer experience, employee experience and customer loyalty program management are the hallmark of many of the world’s most successful brands – setting the bar for organizations across all industries to prioritize their CX, EX & CL strategies and deliver superior experiences across all channels. It’s no secret that over the past two years, customer expectations have evolved – making CX as one of the biggest differentiators between one’s brand and the competition. Two thirds of organizations globally now compete on customer experience alone with 87% of business leaders having identified CX as their top growth engine.
The 4th Annual CX & Loyalty Summit & Awards MENA 2024 shifts focus on innovative approaches that the world’s leading organizations are deploying to manage customer interactions and maximize customer value.
A stellar line-up featuring leading brands and organizations who have established CX, EX & Customer Loyalty at the top of their boardroom agenda will share insights into how digital experiences are transforming the way we work, deliver, transact, communicate, and live in an ever-changing world. With interactive keynote sessions, expert-led panels, and live case studies, we aim to pack value into every minute of the attendee experience, covering the topics that mean the most to the CX industry.
Experience the Past editions
WHO WILL YOU MEET

CEOs/CIOs

Chief Marketing Officers

Heads of Customer Experience & UX

Heads of Digital Transformation

Heads of Customer Loyalty & Brand Loyalty

CXOs, VPs, Directors

Heads of Customer Insights & Analytics

Heads of Customer Value & Loyalty Partnerships

Heads of Rewards and Loyalty

Why Should You Attend
Join us for the highly anticipated 4th Edition CX & Loyalty Summit KSA 2024, where industry leaders from diverse sectors converge to explore the latest trends in CX, EX, Loyalty, Customer Service, Digital Transformation, and more. This premier event will delve into cutting-edge CX strategies, emerging technologies such as Digitalization and Automation, and best practices designed to elevate your organization’s CX, EX, & CL initiatives to new heights. Prepare to be immersed in a dynamic agenda featuring insightful presentations, engaging panel discussions, and keynote addresses delivered by renowned global experts, panellists, and moderators.
Connect with industry specialists from around the world, forge valuable partnerships, and gain invaluable insights through networking opportunities and knowledge-sharing sessions.
At the 4th Edition CX & Loyalty Summit KSA 2024, discover innovative approaches employed by leading organizations to enhance customer interactions and maximize customer value. If you’re ready to drive innovation and join the ranks of industry trailblazers, don’t miss out! Register today to secure your spot and unlock a world of possibilities. The CXS Summit brings together the biggest names in customer experience and provides them with leading solutions in an environment conducive to forging long term business partnerships.
EVENT SCHEDULE

09:00 - 10:00

REGISTRATION & WELCOME COFFEE

10:00 - 10:05

OPENING NOTE BY THE CHAIRPERSON

10:05 - 10:25

ROLE OF THE LEADERSHIP IN DEFINING THE CUSTOMER EXPERIENCE

10:25 - 10:45

THE ROLE OF GENERATIVE AI IN PERSONALIZING CUSTOMER INTERACTIONS

09:00 - 10:00

REGISTRATION & WELCOME COFFEE

10:00 - 10:05

OPENING NOTE BY THE CHAIRPERSON

10:05 - 10:25

THE IMPORTANCE OF CUSTOMER EXPERIENCE IN PUBLIC SECTOR

10:25 - 10:45

TRANSFORMING CUSTOMER EXPERIENCE: THE INTEGRATION OF AI AND LARGE LANGUAGE MODELS

Our Series Speakers

HIMANSHU MALHOTRA

Advisor – Chairman’s Office
Department Of Municipalities and Transport

JS ANAND

Founder & CEO
Leva Hotels

SAKEB RASHID

Loyalty & Retention Head
Starbucks – Alshaya

SAIF ABDULLA AL HASSANI

Service Development and User Experience Section Head
Emirates Health Services

AHMED KHBEER

Managing Partner & Group CEO
Tafaseel Bpo

ALBERT FERNANDO

Chief Executive Officer
Travelwings Middle East Fz Llc

HAZEM EL ZAYAT

Chief Experience Officer – MENA
Memac Ogilvy

ABED BIBI

Chief Marketing Officer
Nakheel

TOPIC HIGHLIGHTS

Key insights on driving internal CX transformation successfully by prioritizing corporate culture.
Harnessing the power of brand communities to foster loyalty, retention, and advocacy among customers.
Unlocking the potential of artificial intelligence (AI) to deliver personalized and predictive customer experiences, from chatbots to predictive analytics, revolutionizing CX across industries.
Strategies for delivering personalized experiences that exceed customer expectations and drive transformation.
Unveiling the secrets behind how top brands retain customers and cultivate loyalty in a competitive landscape.
Techniques to enhance both customer experience and operational efficiency to foster loyalty and satisfaction.
Leveraging data, CRM, and marketing automation to create seamless customer experiences across channels.
Implementing strategies to deliver consistent and exceptional customer experiences across various channels.
Discover how healthcare organizations leverage CX strategies to improve patient outcomes and loyalty in a dynamic industry.
Driving customer loyalty and revenue growth through gamification strategies that engage and incentivize customers.
Strategies for ensuring that multi-channel experiences align with and reinforce your brand's promise.
Understanding the critical connection between the voice of the employee and the voice of the customer for CX success.
Understanding the critical connection between the voice of the employee and the voice of the customer for CX success.
Exploring the latest advancements in customer analytics and segmentation to gain deeper insights into customer behaviour.
Establishing effective complaint handling processes as a cornerstone of customer retention strategies.
Understanding how loyalty programs contribute to revenue growth and strategies for measuring their effectiveness.
SPONSORS

Series Sponsors

PARTNER

Series Media Partners

Conference Ticket Pricing

Individual Pass

$ 795 ( * Exclusive of VAT )
  • Complete access to the two-day conference sessions
  • 5 Star Luncheon on both days
  • Coffee Breaks with breakfast networking sessions
  • Access to the CX & Loyalty MENA Awards 2024

Group Pass

Get a
Quote
  • Complete access to the two-day conference sessions
  • 5 Star Luncheon on both days
  • Coffee Breaks with breakfast networking sessions
  • Access to the CX & Loyalty MENA Awards 2024
WHY SPONSOR
4th Annual CX & Loyalty Summit & Awards MENA 2024, presents the perfect opportunity for solution providers to engage with key decision makers such as CXOs, Heads of Marketing, Heads of Customer Experience, Heads of Loyalty Programs etc from diverse industries such as BFSI, Retail & E-Commerce, Telco, Hospitality, Travel & Tourism, Aviation, CPG etc to differentiate their product and put forward their value proposition in this crowded marketplace. Some of the key reasons why you should sponsor:

NETWORK & GENERATE LEADS

DEMONSTRATE THOUGHT LEADERSHIP

BRAND POSITIONING

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